Simplicity Esports secures four new franchise territories
Simplicity Esports & Gaming Company has secured the sale of four new franchise territories that will cover Oxford, Mississippi, Corpus Christi, and McAllen.
The sale comes as a continuation of a strategy that will see the company turn its existing facilities into a more “computer-centric” atmosphere alongside providing consoles to its customers.
RELATED: Simplicity Esports set to acquire 44 gaming centres
The Oxford facility will complement the presence of Simplicity Esports’ facility in Biloxi, Missippi, while the two Texas territories will expand its foothold across the southern portion of the state.
Jed Kaplan, CEO of Simplicity Esports,commented on development in a release: “Our goal is to sell 20 new franchise territories by the end of 2020. The sale of these franchises expands our presence in Texas and Mississippi and is meaningful to the achievement of this goal.”
RELATED: Simplicity Esports open Boca Raton gaming arena
In August 2019, Simplicity Esports entered a definitive agreement to acquire PLAYLive Nation, a company that owned a network of 44 gaming centres across the United States. PLAYLive’s centres, which are said to serve over 150,000 unique customers each year, will all be re-branded with Simplicity Esports branding.
The centres were acquired in order for Simplicity Esports to expand on its goal of bringing esports and gaming to the masses.
Esports Insider says: After securing the PLAYLive Nation centres last year, Simplicity Esports is quickly bringing esports to the masses with purpose-built facilities opening across the United States. It will be interesting to see how it fares in what is quickly becoming a highly-competitive market within the esports industry.
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